Structure
Architecture, indexability, canonicals, rendering, Schema.org, entities, provenance, metadata, HTML and performance where available.
Professional audit · SFT v4.0
An audit that separates real problems from noise.
Starting at CAD 1,900. An audit should not leave you with 200 recommendations that are impossible to prioritize.
The strategic SEO, GEO & SFT audit examines your digital presence through Structure, Flow and Trust. Every significant finding is tied to an observation, evidence or an explicit limitation.
Scope
What the audit covers.
Flow
Editorial architecture, clusters, internal links, connections between content, evidence and offers, positioning, FR/EN consistency and user journeys.
Trust
Third-party citations, sources, backlinks, Wikidata, evidence of experience, legal transparency, reviews and contradictions between sources.
Deliverables
What you receive.
- Detailed SFT profile: Structure /100, Flow /100, Trust /100.
- A criterion-by-criterion assessment with findings, evidence, confidence and limitations.
- Problems mapped by impact and dependencies.
- A P0 / P1 / P2 roadmap.
- Cannibalization, inconsistency and fragmentation risks.
- Opportunities justified by the available data.
Two different needs
Professional audit or free diagnostic.
Free automated audit
CAD 0
Fast, based on your inputs, with initial guidance and a simplified assessment. It is not a strategic audit.
Start for free ↗Strategic SFT audit
Starting at CAD 1,900
A real human review, the full SFT v4.0 framework, evidence, contradictions, prioritization, a roadmap and business context.
Commercial scope
What is included — and what is not.
Included
The work required to understand the situation and make decisions.
- Scoping and collection
- SEO, GEO and SFT analysis
- Evidence and prioritization
- P0 / P1 / P2 roadmap
- Strategic review
Not included
Implementation work requires a separate engagement.
- High-volume writing
- Full development
- Daily paid campaign management
- Link buying
- Ranking or citation guarantees
Engagement
The process.
01 · Scoping
Scope, market, goals, access and questions to resolve.
02 · Collection
Website, available data, SERPs, content, backlinks and external sources.
03 · Assessment
Each criterion is scored only when supported by an identifiable observation.
04 · Prioritization
Actions are ordered by impact, dependencies, risk and effort.
05 · Review
The diagnosis is explained, open to challenge and usable by your team.
Explicit limitations
What the audit does not promise.
- No guaranteed Google ranking.
- No guaranteed Knowledge Panel.
- No guaranteed ChatGPT, Gemini or Perplexity citation.
- No promised traffic or revenue increase within an arbitrary timeline.
- Scope and pricing are defined after an initial assessment.
An observable correlation never automatically establishes algorithmic causation.
FAQ · Questions
Before you decide.
How does this differ from a traditional SEO audit?
A traditional audit can be excellent. SFT adds an explicit assessment of the entity, connections between its representations and external evidence, without replacing technical fundamentals.
Is the SFT score a Google metric?
No. It is a proprietary indicator built from observable criteria. It does not reproduce an internal Google or LLM score.
Can two SFT scores be compared?
Yes, only when the scope, framework version, calculation rules and collection conditions are comparable.
What happens after the audit?
You can implement the roadmap internally or continue with SFT consulting. The audit does not require purchasing an additional engagement.