john mingam.
The Graph

THE GRAPH · SECTION

Studies

Evidence through data.

Original data, observations and benchmarks on visibility across search and AI systems.

Studies

Why is ChatGPT citing Reddit less? What the decline actually tells us

Reddit's citation share fell sharply in one ChatGPT Search panel. The useful lesson is not that Reddit disappeared, but that AI visibility must be measured by engine, market and metric.

Studies

State of GEO in Quebec 2026: annual report

A benchmark of 20 Quebec organizations across Structure, Flow and Trust (SFT), GEO, AEO and Entity SEO.

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